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WEEK 10 CASE STUDY

   CHALLENGES AND OPPORTUNITIES: FLIPKART Rafael John (TP072612) - Opening Flipkart, started in 2007 with an initial investment of less than USA $10,000 by Sachin Bansal and Binny Bansal, is one of India's top online shopping companies (Dutta & Bhat, 2014). It began as a website selling books but quickly grew to offer many types of products, including electronics, clothing, home items, groceries, and more. Flipkart is well-known for its focus on customers, good prices, and wide range of products, serving millions of people across India. In 2018, Walmart bought Flipkart, giving it strong financial support and new strategies. This helped Flipkart compete better with big rivals like Amazon India and new local businesses like Reliance’s JioMart. Flipkart is known for its smart use of technology, delivery services, and customer care, setting high standards in India's online shopping market. Its delivery service, Ekart, ensures quick shipping even to far-off places, while i...

WEEK 9 CASE STUDY

 WHAT IS; WHAT IF; WHAT WOW; WHAT WORKS: GrabFood Rafael John (TP072612) - What is Grab is one of numerous Transportation Network Companies (TNC) offering "ride sharing" and "ride hailing" services through technology-driven, on-demand platforms accessible via web or mobile applications, connecting drivers with passengers (Ackaradejruangsri, 2015).  Started in Malaysia in 2012 by Anthony Tan and Tan Hooi Ling, Grab began as a taxi service called GrabTaxi. It grew fast, offering rides in cars, bikes, and carpooling. In 2016, Grab made GrabPay, a way to pay for things digitally. It added more services like GrabFood, GrabExpress, GrabMart, and GrabFinancial. These changes were helped by partnerships and buying other companies. Despite some problems with rules and other companies, Grab bought Uber's operations in Southeast Asia in 2018, making it a big player in the region. Today, Grab is a big part of Southeast Asia's online world, offering many services and wor...

WEEK 8 CASE STUDY

    WICKED PROBLEMS Ferdin and T aslim (TP072735) Living in cities nowadays has some big problems that are hard to solve. A "wicked problem" describes social issues that are difficult to define clearly, with confusing information, involving many stakeholders with conflicting values, and where the consequences are not easily understood throughout the entire system (Lönngren & Van, 2021). These wicked problems include things like too many people living in one place, which makes houses too expensive and puts too much pressure on things like roads and buildings. Getting around can be tough because there's too much traffic and not enough buses or trains. Pollution from cars and trash is a big issue too. Some people have a lot more money and opportunities than others, which isn't fair. Also, some people don't have good access to doctors or hospitals. Crime can be a problem in some areas, and sometimes the people in charge don't do a good job or are corrupt. Some...

WEEK 7 CASE STUDY

    Importance of cultures,  Did Facebook overpay for WhatsApp? and Problems bringing new investors. Ferdin and T aslim (TP072735) Culture is a very important aspect to consider as an entrepreneur. As an entrepreneur, negotiation skills are crucial because we will be faced with many people along our venture, including businessmen, investor, and many others. Negotiators from diverse cultures may have conflicting expectations, leading to misunderstandings in their reasoning (Jiang, 2013). Generally, people's negotiation behaviors are strategic and may be influenced by culture. Culture shapes the gradual evolution of social norms, and specific strategies may become institutionalized to enhance social interaction within a particular culture. Understanding their cultures and researching before meeting them is one of the many tactics utilized by entrepreneurs to ensure a good communication flow. The core of business negotiation lies in the expression of human relationships. The...

WEEK 6 CASE STUDY

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  EFFECTUATION Ferdin and T aslim (TP072735) Effectuation is a way of making decisions. Entrepreneurship and management experts have mainly accepted Effectuation theory. Its continued spread in research has been helped by its strong theoretical foundation and clear rules for making decisions based on thinking processes (Klenner & Carpen, 2022). It's often used in starting new businesses, but it can also be useful in big companies. It helps people deal with things that are uncertain and come up with new ideas. In companies, effectuation can be a good method for finding ways to grow and be more creative. Effectuation is about using what you already have, working with others, and setting goals that you can actually achieve with what you've got. In big companies, effectuation can be really helpful in making new products and planning for the future. Companies can use it to find out what customers want and make things just for them. And when companies want to try something new, ...

WEEK 5 CASE STUDY

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Where does good ideas come from, and how to generate good ideas? Ferdin and T aslim (TP072735) There are many ways to find a good idea. One place to find them is by paying attention to what's happening around you. There are many problems that exist which can be solved with creative thinking. Think about your own life and the things that bug you or the things you wish were different, those thoughts can lead to great ideas too. Talking to different people can also help you get good ideas. Knowledge or idea exchange is an important function of groups in organizations. Much research has demonstrated that idea sharing in groups involves relatively inefficient processes (Paulus & Yang, 2000).   Everyone has their own thoughts and experiences, and talking to them can give you new ideas you never thought of before. Listen to what they say, ask questions, and share your own thoughts too. Sometimes, just chatting with friends or family can make you think of something cool. You can a...

WEEK 4 CASE STUDY

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What do you understand about the good concept and tools for risk management? How to manage risk as an entrepreneur? Ferdin and T aslim (TP072735) Taking care of risks is very important when we make decisions in entrepeneurship. It means looking at what could go wrong, figuring out how bad it could be if it happens, and then doing things to stop or lessen those bad things from happening. This is called risk management. Risk management is an activity within project management that is gaining importance due to current business environment with a global focus and competition (Ahmed &  Amornsawadwatana, 2007) . Risk management is not just about dealing with problems as they happen, but about being smart and ready before they even show up. When we manage risks well, it helps us make better choices and makes us ready for unexpected stuff. It also makes us more responsible and helps us come up with new ideas. Managing risks is not just about following a plan; it's about having the righ...